Acceleration
Acceleration measures how fast the velocity changes. Over an interval it is the average acceleration \(\bar a = \dfrac{\Delta v}{\Delta t}\); making the interval shrink gives the instantaneous acceleration \(a = \dfrac{dv}{dt}\), the slope of the graph \(v(t)\).
Its sign says nothing by itself about speeding up: an elevator going up (\(v > 0\)) that brakes has \(a < 0\). The speed grows when \(a\) and \(v\) have the same sign and shrinks when they have opposite signs; the latter is a deceleration.